Strategy Summit B2B Marketing & E-Commerce
13. - 14. June 2023

Speakers

Overview of the Speakers


Martin Groß-Albenhausen Deputy Managing Director

Olaf Mörk Owner | B2B Marketing Consulting | Author | Speaker

Simone Bolte Manager Digital Customer Platforms
Adrian Benz Head of Digital Business, DevOps & E-Commerce

Marketing Fach- und Führungskraft mit langjähriger Erfahrung in unterschiedlichen Branchen. Starker B2B Fokus u.a. auf Service, Maschinenbau, Sensorik, Automationstechnik und Komponenten. Themen wie E-Commerce, Digitalisierung, neue Geschäftsmodelle und Online-Marketing prägen mein tägliches Arbeiten. Neue Trends wie Headless-CMS, personalisierte Webinhalte oder Apps finde ich spannend und begeistern mich.


Madeleine Schlotter Product Owner | E-Commerce & Online-Marketing

Alexander Driss Head of global E-Commerce

Mirela Cindric Head of Marketing & Public Relations

Susanne Trautmann Innovation Growth Strategist

Christiane Reimer Head of Global Marketing

Volker Peter Product Owner

Pascal Willi Head of Digital
Mike Umiker Head of Marketing and Sales Operations, Motion Business Area

I am a Sales and Marketing professional with a solid experience in Finance and P&L roles. I love to work with people that share the passion to run own businesses, improve the sales and marketing processes, tools, trainings and go to market strategies. I am always very keen to push the boundaries to explore, develop and implement new business ideas like pricing, e-Commerce, digital marketing and social selling. I love cultural diversity, having worked and lived in the United Arab Emirates and Germany. I am engaged in global mentoring programs as a Mentor to support diversity.

2019 – today: Head of global Marketing and Sales Operations, Motion Business
2018 – 2020: Head of global Marketing Motors and Generators
2015 – 2018: Local Product Group Manager, Product Marketing Manager, Power Protection
2012 – 2015: Region Sales Manager Middle East & Africa, Drives
etc


Christian Filipcic Vice President Inside Sales

Steffen Sulz Head of Hilti Online Central Europe

Christian Jacob Head of Marketing

Heinz-Georg Geissler Director Customer Journey

Uwe Graf General Manager BU Lighting Solutions & Services

Andreas Wedel Director Digital Transformation

Sven Bedö Head of Global Marketing

Dominik Lassonczyk Director Marketing, Member of the Executive Board

Stephan Hellwig Head of Marketing

Michael Weitz Manager Retail Operations Europe

Matthias Klug Senior Director Marketing STILL

Lars Quaiser Doctoral Student & Research Associate Marketing Department

Yurdanur Marangoz-Yesilirmak Head of Presales Germany

Andrea Dreger Solution Sales Expert

Marc Graebner Senior Director, Global Sales

Isabell Zeitz Director Corporate Marketing

Maximilian Reiter Project leader B2B e-Commerce

Volker John Senior GTM Lead

Kai Lohberger Marketing & Brand Specialist

Henning Grote UX Lead & Loop Coach

Stefan Schmidt CTO/CPO

Manuel Berthold Senior Manager – Digital Vision & Transformation

Markus Kirchmair Manager Digital Vision & Transformation

Key Topics

  • Data Driven Business
  • Product & Customer Data Management
  • Omnichannel Orchestration
  • Dealer Integration
  • Digital Lead Generation
  • Marketing & Sales Automation
  • Digital Buyer Journey & Customer Experience
  • Composable & Headless Commerce
  • Digital Ecosystems
  • Sustainability in Marketing

Circle of Participants

  • Managing Director / Head of Marketing/CMO
  • Head of E-Business/ Digital Business
  • Head of E-Commerce
  • Head of Digital Sales
  • Head of Digital Marketing

Speakers & Agenda

For more information on our agenda, topics and speakers please visit our

German event page

… or get in touch with us directly via our contact form or simply give us a call.

Contact form

 

Contact persons

Event Location

Hotel Palace Berlin

Budapester Str. 45, Berlin

The Hotel Palace Berlin is the perfect starting point for your business trip to the German capital as it lies in the heart of City West just a few stops from Berlin’s fairgrounds. Attentive and discrete employees, a breakfast buffet rich in variety and comfortable, generous and functional rooms and suites make your stay at our business hotel a special experience. With 17 modern meeting and event rooms on 2,600 square meters, our hotel is very popular with event planners. All in all, the Hotel Palace Berlin offers 278 rooms and suites, including the Royal Suite on 240 square meters.

Business travellers find a perfect working environment in our Business Rooms with the latest technology: 24 to 28 square meters provide enough space for productive thoughts. Air-conditioning, sound-insulating windows, WLAN and LAN and a conference telephone create a comfortable and convenient working atmosphere. If you wish to work in a more spacious room, please ask for an upgrade to a Business Deluxe Room with 30 to 38 square meters.

Networking Dinner

Let's go to the...

Pier 13, Tempelhofer Damm 227

On the evening of the first day of the event, we traditionally invite you to a joint networking dinner in one of the most beautiful locations in the capital. Together we will end the day with cool drinks and delicious food in a relaxed atmosphere.

About the location

Pier 13 is located in the center of the historic Tempelhofer Binnenhafen, which emphasizes its old industrial character after extensive renovation. Surrounded by the newly created marina and the old warehouse building, Pier 13 offers an ideal setting for relaxed networking with excellent gastronomy.

Partner

CoreMedia is the digital experience and content management engine behind today’s most recognized online brands.

CoreMedia Content Cloud is a flexible, composable Digital Experience Platform (DXP) built on an agile CMS and advanced DAM. It enables leaders in all industries to orchestrate personalized experiences, then deliver them to any channel – reliably, efficiently, and at enterprise scale.

Marketers, salespeople, and developers can collaborate and efficiently create cross-channel experiences that drive customer engagement, increase loyalty, improve brand visibility for well-known global luxury brands, among others, and drive sales.

Leading global B2C companies – including LVMH, Deckers Brands, Under Armour, Luxottica, PVH Corp, and Finnair – and major B2B firms – including Claas, Emerson and DMG Mori – create world-class digital experiences with CoreMedia. We are a company of visionaries, trusted advisors and passionate experts.

For further information please click here

Cooperation Partner