Strategy Summit B2B Marketing & E-Commerce
4. - 5. June 2024

Speakers

Overview of the Speakers


Martin Groß-Albenhausen Deputy Managing Director

Susanne Trautmann Innovation Growth Strategist

Anne-Sophie Riemer-Harms Head of Marketing

Christiane Reimer Head of Global Marketing

Kathrin Ähling Vice President Channel Management & E-Commerce DACH

Yalda Partovi Global Head of Digital Portfolio | Segment Care Chemicals

Johanna Gallant Senior Brand Manager

Dr. Hans Georg Arnswald SVP, Head of Business Development & Strategy

Petra Dietrich Head of Marketing

Christian Scholze Head of Marketing & E-Commerce

Dominik Lassonczyk Director Marketing, Member of the Executive Board

Dominik Heigemeir Director Global Market Communication

Uwe Zurth Head of Customer Benefits

Marco Schmitt Digital Business & Process Manager

Arun Anandasivam Head of Digital Business

Markus Hartung Vice President, Head of Global Commercial Processes & Region EMEA

Lars Hanf Head of Marketing, SVP

Jens Hegenberger Head of Group eBusiness

Dirk Rockendorf Head of Marketing Aftermarket & Digitalization

Florian Bartelsmeier Head of Online- Promotion & Senior E-Commerce Consultant

Andreas von Loeper Head of Marketing - Currency Technology

Luca Dalla Torre General Counsel, SVP

Philipp Schnell Project Manager & Product Manager Digital Commerce

Uli Benker Head of Marketing

Joachim van Wahden Director Sales

Florian Schneider Head of eCommerce

Frank Schneider COO

Tjaark Meyer Sales Engineer

Volker John Senior GTM Lead

Susanne Heckel Senior Director Enterprise Sales

Moritz Wohlers Senior Director Enterprise Sales
Frazer LaChance Enterprise Account Executive

Frazer LaChance is an expert in search and content discovery who specialises in helping organisations take a strategic approach to delivering human-first digital experiences that promote the everyday success of their customers.

By empowering teams to unlock and access their data, with emphasis on multi-dimensional thinking about the diverse objectives of customers and what they require to be successful, Frazer's expertise enables clients across manufacturing, distribution and financial services to achieve scalable advantage in customer experience and discovery.

A Canadian based in England, Frazer studied Economics & Finance, is a qualified Ocean Yachtmaster and lifelong skier.


Dennis Mausbach CEO

Thomas Ingenhorst CTO / Co-CEO
Steve Bloodworth Senior Director, Martech Adoption

With over 20 years’ experience in FTSE100 and Fortune 500 companies, Steve has successfully led digital transformation programs as VP of Digital Content at firms such as RS, Caterpillar and Nisbets. Steve is currently Senior Director of Marketing Technology Adoption at Astra Zeneca, helping the group’s brands to leverage martech to reach more HCPs.

Key Topics

  • Data Driven Business
  • Product & Customer Data Management
  • Omnichannel Orchestration
  • Dealer Integration
  • Digital Lead Generation
  • Marketing & Sales Automation
  • Digital Buyer Journey & Customer Experience
  • Composable & Headless Commerce
  • Digital Ecosystems
  • Sustainability in Marketing

Circle of Participants

  • Managing Director / Head of Marketing/CMO
  • Head of E-Business/ Digital Business
  • Head of E-Commerce
  • Head of Digital Sales
  • Head of Digital Marketing

Speakers & Agenda

For more information on our agenda, topics and speakers please visit our

GERMAN EVENT PAGE

… or get in touch with us directly via our contact form or simply give us a call.

Contact form

 

Contact persons

Event Location

Mövenpick Hotel

Mövenpick Hotel Berlin, Schöneberger Straße 3, 10963 Berlin

Mövenpick Hotel Berlin is a 4-star hotel located in the city centre of Berlin near the Anhalter Bahnhof S-Bahn train station and Berlin’s famous public square, Potsdamer Platz. Various sights and museums are close by, including Brandenburger Tor which can be reached by train in five minutes.  The hotel is approximately 25 minutes from Berlin Tegel Airport (TXL), while the smaller Berlin Schönefeld Airport is around 35 minutes away.

For further information please click hier

Networking Dinner

Let's go to the...

Pier 13, Tempelhofer Damm 227

On the evening of the first day of the event, we traditionally invite you to a joint networking dinner in one of the most beautiful locations in the capital. Together we will end the day with cool drinks and delicious food in a relaxed atmosphere.

About the location

Pier 13 is located in the center of the historic Tempelhofer Binnenhafen, which emphasizes its old industrial character after extensive renovation. Surrounded by the newly created marina and the old warehouse building, Pier 13 offers an ideal setting for relaxed networking with excellent gastronomy.

Partner

Cooperation Partner